ORLA Direct is headed by PAULE WISE who has over 40 years experience specifically in the Keyboard market, and has worked in all sectors of the industry:- manufacturing, wholesale and retail.
PAUL CARMAN is the General Manager of the business. As such he is responsible for the day-to-day running of ORLA Direct. Paul has been associated with the company for the last 18 years, therefore he knows every aspect of the organisation extremely well.
Paul can be seen in concert at many organ clubs, throughout the UK.
PATRICIA WISE is based at Elmswell where she assists her husband Paule as well as heading the teaching school. Pat has been an organ and keyboard tutor for over twenty years and has first class knowledge of Orla products. It is her helpful and friendly voice that will more often than not greet you when you phone us at ORLA Direct.
DAVE GUNN is a highly respected engineer in the industry with 40 years experience, particularly with Orla products. Dave has served as a consultant to other leading organ manufacturers in his time, and looks after service and spares for ORLA Direct.
TONY SWEENEY is responsible for administration and accounts at Elmswell. He is often found out and about assisting the team with both deliveries and promotions. This enables him to personally get to know the customers so that he is not just a voice on the telephone.
ORLA spa have been manufacturing keyboard products since 1962. They are Italy’s’ ONLY full line manufacturer producing: Home organs, Digital pianos, Keyboards, and Expanders. Indeed they are now the last remaining Italian company producing Home organs and are intent on continuing to serve this important “niche” market. During the course of 1995 ORLA invested heavily in a manufacturing plant on the east coast of Italy. This new factory utilizes the latest state of the art production and technology systems. The continuing success of ORLA products in World markets has enabled this family run business to look to the future with confidence.